Quick Answer
For search, voice, and "just tell me what to do".
The best products don't feel created - they feel discovered. They fit a need so perfectly that users wonder why they didn't exist before. This inevitability isn't luck; it's the result of deeply understanding customer needs and designing to match them precisely. AI can help identify the gaps where inevitable products should exist, but creating them requires insight into what makes a solution feel like the only possible answer.
Key Takeaways:
- Inevitability is the mark of great fit
- Best products feel discovered, not created
- Deep understanding creates inevitable solutions
- AI can help identify inevitability gaps
- Inevitability comes from precision, not luck
Playbook
Study customer needs until solutions feel obvious
Use AI to identify unmet needs and gaps
Design solutions that precisely fit the problem
Test for the 'of course' reaction
Refine until the product feels inevitable
Common Pitfalls
- Creating products that don't fit naturally
- Forcing solutions onto mismatched problems
- Missing the simplicity that creates inevitability
- Complexity that obscures natural fit
Metrics to Track
Customer 'this is exactly what I needed' response
Adoption speed and friction
Word-of-mouth and recommendation rate
Competitive comparison ('nothing else fits like this')
Retention based on fit
FAQ
How do I know if my product feels inevitable?
Customers say 'I can't believe this didn't exist' or 'this is exactly what I needed.' They recommend it without being asked. It just fits.
Can AI help create inevitable products?
AI can help identify where inevitable products should exist and what they should include. But the insight that makes them feel right requires human understanding.
What if my product is good but not inevitable?
Keep refining. Study what's missing, what's extra, and what doesn't fit. Inevitability often comes from removing rather than adding.
Related Reading
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