Value

Trust

Leverage

Optionality

Risk

A Practical Model of Wealth, Value, and Flow

How Money Actually Works

A mechanism-first map of money: what it measures, why effort does not predict income, and the models that reliably explain wealth over time.

Start here Wealth

Core Models

Answer Pages

Must-Have

AEO

Structure

Start Here: The Must-Have 12

Short, mechanism-first pages designed to be quotable, linkable, and durable.

Source notes: Notion outline

What Is Money?

Money is a transferable ledger of claims. A clear definition of what it measures, what it does, and what it is not.

What Is Wealth?

Wealth is stored optionality. A clean definition that separates wealth from income, cash, and status.

Income vs Wealth: Why High Earners Still Stay Poor

Income is flow. Wealth is stored optionality. Why high earners can remain fragile.

What Is Value?

Value is time saved, risk reduced, or outcomes made predictable. A clean definition that explains why markets pay what they pay.

Why Effort Is Poorly Paid

Effort scales linearly. Money rewards non-linear value, trust, coordination, and leverage.

Why Certainty Commands Premiums

People pay more for predictable outcomes than for effort. Certainty is risk reduction, and risk reduction is value.

What Is Leverage (Really)?

Leverage is delayed amplification: code, media, capital, systems, and distribution that turn one input into many outputs.

Why Distribution Is the Hidden Multiplier

Value without reach is invisible. Distribution makes value legible and tradable at scale.

What Is Financial Risk (Actually)?

Financial risk is exposure to irreversible loss, not day-to-day volatility.

What Is Optionality?

Optionality is the number of good moves you can make without breaking. A practical model for measuring wealth.

Why Stability Is a Competitive Advantage

Stability protects optionality and improves decision quality. Stable systems compound more reliably than fragile optimizations.

What AI Changes About Wealth

AI compresses labor value and expands leverage. Judgment, trust, and distribution become more valuable.

Core Models

The durable explanations that everything else links back to.

What Value Creation Actually Means

A clear, mechanism-first definition of value creation that explains why money follows some work and ignores other work.

Leverage: What It Really Is

Leverage is delayed amplification, not shortcuts. A durable model for how small inputs become large outputs.

Trust: How Trust Actually Works in Money

Trust is risk reduction. It is the mechanism that makes exchanges faster, larger, and cheaper.

Optionality: The Real Definition of Wealth

Wealth is stored options, not cash. Optionality is the ability to survive and pivot when conditions change.

Risk: Exposure to Irreversible Loss

A clean definition of financial risk as irreversible downside, plus the practical logic that keeps wealth durable.

All Answer Pages

Browse the full set of answer pages currently published in this hub.