For 100 years, the goal of business software was Productivity (making the employee faster for the employer). The goal of AI is Sovereignty (making the individual independent of the employer). We are shifting from an era of "Better Workers" to an era of "Artisan Owners."
What is Sovereignty?
Sovereignty is the capacity to act without permission. A sovereign individual owns their time, their attention, and their means of production. AI delivers sovereignty by giving the individual the "means of production" (code, media, ops) that previously required a corporation.
Productivity vs. Sovereignty
Productivity
- • Goal: Output per hour
- • Beneficiary: The Boss
- • Outcome: Burnout
Sovereignty
- • Goal: Autonomy per life
- • Beneficiary: You
- • Outcome: Freedom
Short Answer
Don't use AI to write 100 emails in an hour. Use AI to build a system that writes emails so you don't have to. The difference is subtle but fundamental.