Beer ads were missing from Amazon’s ‘Thursday Night Football’ game broadcasts. Turns out, they’re banned.

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Amazon "Thursday Night Football" hosts Tony Gonzalez, Charissa Thompson, Ryan Fitzpatrick, and Richard Sherman during a dress rehearsal.Lily Hernandez/Prime Video Amazon started broadcasting regular-season NFL games, and its first game drew 13 million viewers. Beer ads, which make regular appearances on NFL broadcasts, were absent in Amazon's stream. The company's advertising policy prohibits ads for selling and promoting alcoholic beverages. Eagle-eyed viewers of Amazon's first "Thursday Night Football" broadcast might have noticed something felt different as the game cut to commercials — there weren't any beer ads, as Bloomberg first noted.That's because, according to Amazon's advertising guidelines, the company prohibits…

Continue ReadingBeer ads were missing from Amazon’s ‘Thursday Night Football’ game broadcasts. Turns out, they’re banned.